Top 10 Largest Data Broker Companies in 2024
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Data brokers collect, analyze, and sell structured data about individuals and organizations. They gather information from public sources, including names, ages, contact details, and behavioral data, which businesses use for sales leads, targeted advertising, and fraud detection.
Here are the top data broker companies and their key specialties:
Experian
- Primary focus: Credit monitoring and reporting
- Provides credit scores to major lenders, banks, and background checkers
- Offers comprehensive financial data services
Equifax
- Major credit reporting agency
- Delivered over 3 billion consumer credit files to U.S. lenders
- Provides credit monitoring tools and data-based marketing services
Epsilon
- Specializes in consumer behavior analysis
- Creates "connected identity" profiles using demographic data
- Combines offline purchases and online activity data
Acxiom
- Offers consumer insights and predictive analytics
- Partners with major brands like Spotify, Meta, and Hulu
- Provides detailed data portrait analysis
CoreLogic
- Focuses on property, financial, and insurance data
- Serves mortgage lending and real estate industries
- Tracks consumer credit and disaster projections
TransUnion
- Credit reporting and identity protection
- Provides fraud detection services
- Offers credit monitoring tools for consumers
Oracle
- AI-driven cloud applications
- Customer data platform with 50 prebuilt attributes
- Partners with Amazon and Google for AI initiatives
LexisNexis
- Specializes in data analytics solutions
- Serves insurance, healthcare, and government sectors
- Offers consumer data management tools
Aristotle
- Political and advocacy data services
- Database of 235 million voters
- Contains 259 million consumer records
LiveRamp
- Data connectivity platform
- Unifies marketing data from multiple channels
- Focuses on ethical data use practices
Data brokers serve essential functions in modern business operations, helping companies make informed decisions through data-driven insights while maintaining compliance with regulatory requirements. They collect information legally through public sources and provide structured, actionable data sets for various business purposes.