How Much Does It Cost to Build a Threads-Like App: Features, Process & Development Guide
The rapid rise of social media platforms has created new opportunities in the text-based app market. Meta's Threads app garnered over 30 million sign-ups within 16 hours of launch, demonstrating strong demand for Twitter alternatives.
Threads allows users to share posts up to 500 characters, along with images, GIFs, and videos up to 5 minutes long. The platform leverages Instagram's existing user base by enabling seamless sign-up through Instagram credentials and automatic following of Instagram connections.
Key Development Steps:
- Requirement analysis and market research
- UI/UX design focused on intuitive experience
- Technical architecture planning
- Backend and frontend development
- Thorough testing and quality assurance
- Deployment and ongoing maintenance
Essential Features:
- Seamless Instagram integration
- Automatic account following
- Enhanced messaging (500 char limit)
- Community building tools
- Noise control features
- ActivityPub protocol support
Development Costs: The cost to build a Threads-like app ranges from $45,000 to $300,000, depending on:
- UI/UX complexity
- Platform choice (iOS/Android)
- Team size and location
- Security features
- Tech stack
- Feature set
Monetization Options:
- Advertising
- In-app purchases
- Premium subscriptions
- Sponsored content
- Influencer collaborations
Key differentiators from Twitter include higher character limits (500 vs 280), required Instagram integration, longer video support (5 min vs 2:20), and ActivityPub protocol compatibility for broader network interactions.
The social media ecosystem is projected to reach $310.3 billion by 2030, making it an attractive market for new text-based social platforms that can effectively address user needs and preferences.